Best Etsy SEO Tools For Keyword Research in 2023

Understanding Etsy SEO

Etsy SEO is a vital aspect of selling on the platform. It involves optimizing your shop and listing pages to rank higher in Etsy’s search results. The higher your ranking, the more visible your products will be to potential customers. Understanding Etsy SEO can be challenging, but with the right tools and strategies, you can improve your ranking and drive more sales.

Etsy Keyword Research

One of the most important aspects of Etsy SEO is using the right keywords. You need to identify the keywords that your target audience is searching for and incorporate them into your product titles, tags, and descriptions. This will help your products appear in relevant search results and increase your visibility to potential customers.

Etsy Listing Optimization

Another crucial aspect of Etsy SEO is optimizing your product listings. This includes using high-quality images, writing clear and concise descriptions, and providing accurate information about your products. The more information you provide, the more likely customers are to make a purchase.

Remember, it’s important to remember that Etsy SEO is not a one-time task. You need to continually monitor and adjust your strategy to stay ahead of the competition and drive long-term success.

The Importance of Using SEO Tools on Etsy

For any Etsy seller, optimizing their shop for search engines is crucial to attract potential buyers and increase sales. SEO tools can help sellers identify the right keywords, analyze their competitors, and track their performance.

These SEO tools the ability to identify the right keywords for product listings. This helps sellers rank higher in search results and attract more potential buyers. Additionally, some tools offer insights into competitors’ keywords and strategies, which can help sellers stay ahead of the competition.

Overall, using SEO tools can be a valuable investment for Etsy sellers looking to improve their shop’s visibility and attract more buyers. However, it is important to choose a tool that fits their needs and budget and to use it in moderation to avoid over-optimization.

Best Etsy SEO Tools In 2023

EverBee

EverBee is an Etsy SEO tool that is designed to help shop owners optimize their listings for search engines. It offers a range of features, including keyword research, competitor analysis, and listing optimization. Users can also track their rankings and get insights into their shop’s performance. Read my entire review of EverBee here

EverBee Pricing

EverBee offers a range of pricing plans to fit the needs and budget of Etsy sellers.

• The Hobby Plan is completely free and includes 10 analytics searches per month, revenue analytics, tags analytics, and no credit card required.
• The Pro Plan is available for $7.99 per month, including 30 analytics searches per month, revenue analytics, tags analytics, and unlimited favorites folder uses.
• The Growth Plan is available for $29.99 per month, providing unlimited analytics searches per month, unlimited listing tags per month, unlimited revenue estimates, unlimited favorites folder uses, and additional listing and shop data, such as processing time, shipping location, shop age, and shop review count.

EtsyHunt

EtsyHunt is a powerful Etsy SEO tool that offers keyword research, listing optimization, and competitor analysis. It allows users to track their rankings and get insights into their shop’s performance. Read my entire review of EtsyHunt here

EtsyHunt Pricing

• Pricing for EtsyHunt starts with a free plan that offers limited features such as 10 daily product searches, 10 daily shop searches, and 10 daily keyword searches.
• The Basic plan is $3.99 per month and provides unlimited product and shop searches, along with 50 daily listing optimizations and 100 daily follow-up reminders.
• The Pro plan, which costs $19.99 per month, includes advanced features such as 200 daily keyword searches, 500 daily follow-up reminders, and unlimited Amazon Handmade and inactive product searches, with multi-store binding for up to 10 shops.

Marmalead

Marmalead is one of the most popular Etsy SEO tools on the market. It offers a range of features, including keyword research, listing optimization, and competitor analysis. Users can also track their rankings and get insights into their shop’s performance. Read my entire review of Marmalead here

Marmalead Pricing

Marmalead’s Entrepreneur plan is a comprehensive SEO tool for Etsy sellers. With a cost of $19 per month, this plan offers a wealth of features and benefits to help you optimize your listings for maximum visibility and sales potential.

Additionally, the Entrepreneur plan provides unlimited access to keyword searches and the Course Library, along with superior support and information for Etsy sellers. With the ability to connect multiple shops and optimize your listings for Etsy SEO, Marmalead’s Entrepreneur plan is an essential tool for any Etsy entrepreneur looking to grow their business.

Alura

Alura is a powerful Etsy SEO tool that offers a range of features, including keyword research, listing optimization, and competitor analysis. Users can also track their rankings and get insights into their shop’s performance. Read my entire review of Alura here

Alura Pricing

Alura offers an all-in-one platform designed for Etsy sellers who want to start, manage, and scale their online shops. There are three pricing plans to choose from, each with a different set of features to cater to the needs of different types of sellers.

• The Free plan is perfect for new Etsy sellers who are just starting out, and it’s available at no cost.
• The Starter plan costs $29.99 per month and is aimed at growing sellers who want to take their shop to the next level.
• The Professional plan, which costs $49.99 per month, is best suited for established sellers who are looking to scale their business.

All plans come with a variety of tools and features to help sellers manage their operations effectively, including Keyword Finder, Alura Extension, Shop Analyzer, Product Seeker, Listing Helper, Followup Reminder, and Email Sender. The number of searches, listings, messages, and email recipients vary depending on the plan, with the Unlimited option available for the professional plan.

Regardless of the pricing plan, Alura provides priority chat and email support for all customers, ensuring that they receive the help they need to succeed on the platform.

eRank

eRank is a popular Etsy SEO tool that offers a range of features, including keyword research, listing optimization, and competitor analysis. Users can also track their rankings and get insights into their shop’s performance. Read my entire review of eRank here

eRank Pricing

• The Basic plan, priced at $5.99 per month, includes 100 daily lookups for Keyword Tool, 50 daily lookups for Listing Audit, 25 daily lookups for Rank Checker, 5 shops for Competition Tracker, 5 keywords for Traffic Stats, 25 lists for Keyword Lists, 200 daily lookups for Top Sellers, 200 active listings for Listings Analyzed, 25 daily lookups for Keyword Explorer, 25 daily lookups for Bulk Keyword Tool, and 5 terms for Monitor Tool.
• The Pro plan, priced at $9.99 per month, provides up to 500 daily listings for Keyword Tool, 200 daily lookups for Listing Audit, 50 daily lookups for Rank Checker, 50 shops for Competition Tracker, no limit for Traffic Stats, 50 lists for Keyword Lists, 300 daily lookups for Top Sellers, 4000 active listings for Listings Analyzed, 200 daily lookups for Keyword Explorer, 50 daily lookups for Bulk Keyword Tool, and 20 terms for Monitor Tool.
• The Expert plan, priced at $29.99 per month, includes up to 2,500 daily listings for Keyword Tool, 500 daily lookups for Listing Audit, 100 daily lookups for Rank Checker, 200 shops for Competition Tracker, no limit for Traffic Stats, 100 lists for Keyword Lists, 1000 daily lookups for Top Sellers, 5000 active listings for Listings Analyzed, 500 daily lookups for Keyword Explorer, 100 daily lookups for Bulk Keyword Tool, and 20 terms for Monitor Tool.

Sale Samurai

Sale Samurai is an Etsy SEO tool that offers a range of features, including keyword research, listing optimization, and competitor analysis. Users can also track their rankings and get insights into their shop’s performance. Read my entire review of Sale Samurai here

Sale Samurai Pricing

Sale Samurai offers affordable pricing plans for Etsy sellers who want to improve their shop’s SEO and increase sales. With a 3-day free trial available, sellers can try out the tool and see how it can benefit their shop before committing to a paid plan. The pricing plans are designed to be accessible for sellers of all sizes, with a monthly plan costing just $9.99 and an annual plan costing $99.99. Plus, with a 30-day money-back guarantee, Etsy sellers can feel confident in their purchase and try out the tool risk-free.

Sale Samurai’s pricing plans are affordable and flexible, making it easy for Etsy sellers to utilize the tool’s powerful SEO features and improve their shop’s visibility and sales.

How to Choose the Best Etsy SEO Tool for Your Shop

Choosing the right Etsy SEO tool can be a daunting task, especially with so many options available in the market. However, selecting the best tool for your shop can make a significant difference in your shop’s visibility and sales. Here are some factors to consider when selecting the best Etsy SEO tool for your shop.

One of the most crucial factors to consider when choosing an Etsy SEO tool is the features it offers. Look for tools that provide keyword research, competitor analysis, and shop analytics. Some tools also offer features such as listing optimization, social media integration, and email marketing.

Another important factor to consider is the pricing of the tool. Some tools charge a monthly fee, while others charge per listing or transaction. It’s essential to choose a tool that fits your budget and provides value for money. Some tools also offer a free trial period, which can be a great way to test the tool’s features before committing to a subscription.

Every Etsy SEO tool has its pros and cons. Some tools may have excellent keyword research features but lack analytics, while others may have great listing optimization features but be more expensive. It’s essential to weigh the pros and cons of each tool and choose the one that best fits your needs.

Overall, choosing the right Etsy SEO tool for your shop can be a game-changer. Consider the features, pricing, best features, and pros and cons of each tool before making a decision. With the right tool, you can boost your shop’s visibility, increase sales, and achieve your business goals.

More Etsy Keyword Tools

The Keyword Scout from Printful

Although Keyword Scout is a useful tool with features like a tag generator and listing optimization, if you already have Printful Pro (which costs $49/month), it is not worth the expensive price.

Keyword Tool Dominator

Keyword Tool Dominator creates tags and keywords and provides information on relevance and search volume. This tool is certainly rather feature-light and doesn’t feel especially targeted for Etsy because this company also creates keyword tools for websites like Youtube, Google, and Amazon.

Makerwords

Makerwords provides you with predicted keyword search volumes for both Etsy and Amazon, however it has few features and no free trial.

Merch Titans

Merch Titans has simple utility with the only purpose of creating tags. There are no important insights, such as keyword difficulty, search volume, or predicted demand.

Keysearch

Keyword research tool Keysearch providing respectable statistics, including volume, trend, and difficulty rating. However, although starting at $17/month, it doesn’t have a ton of features. Even the $34/month PRO plan has search restrictions, however if you want to try it out first, they do offer a free option.

Conclusion

As with any tool, there are pros and cons to consider. While these tools can be incredibly helpful for Etsy sellers, they may not be a one-size-fits-all solution. Some sellers may find that the cost of the tool outweighs the benefits, or that the tool does not provide the specific features they need. It is important to carefully consider these factors before investing in an Etsy SEO tool.

Overall, the best Etsy SEO tool for each seller will depend on their unique needs and preferences. By carefully weighing the features, pricing options, and pros and cons of each tool, sellers can make an informed decision and take their Etsy shop to the next level.

Best Etsy SEO Tools FAQ

Here are some frequently asked questions about Etsy SEO tools: