Looking for a guide on how to make a digital planner to sell on Etsy? I’ve got you covered.
Digital planners have become increasingly popular in recent years, and it’s no surprise why. They offer a convenient and eco-friendly alternative to traditional paper planners. With the rise of digital planning, many people have started to sell their own digital planners on platforms like Etsy, creating a new avenue for passive income.
Creating a digital planner to sell on Etsy may seem like a daunting task, but it’s actually quite simple. All you need is a computer, a design program, and a bit of creativity. In this article, we’ll go over the steps to create a digital planner that you can sell on Etsy.
Whether you’re a seasoned designer or a beginner, this guide will provide you with the tools and knowledge you need to create a digital planner that stands out from the competition. So, let’s get started!

Etsy Research and Planning
Market Research
Market research is a crucial step in creating a successful digital planner to sell on Etsy. It involves analyzing the demand for digital planners, identifying potential competitors, and determining the price range of similar products. Some useful tools for conducting market research include Google Trends, Etsy’s own search bar, and social media platforms. By using these tools, sellers can gain insights into what customers are looking for and what they are willing to pay for it.
Target Audience
Before creating a digital planner, it is important to identify the target audience. This includes understanding their needs, preferences, and pain points. Some factors to consider when defining the target audience include age, gender, occupation, and interests. By understanding the target audience, sellers can create digital planners that are tailored to their specific needs and preferences.
Design and Layout
The design and layout of a digital planner are also important factors to consider when creating a product to sell on Etsy. It is important to choose a design that is visually appealing, easy to use, and functional. Some popular design elements include colorful graphics, unique fonts, and customizable layouts. Sellers should also consider the file format and compatibility with popular devices such as smartphones and tablets.
In conclusion, conducting thorough research and planning is essential for creating a successful digital planner to sell on Etsy. By understanding the market demand, and target audience, sellers can create a product that stands out from the competition and attracts potential customers.
Creating the Digital Planner For Etsy
Creating a digital planner can seem like a daunting task, but with the right software and tools, it can be a straightforward process. Here are the steps to follow:
Software and Tools
First, choose the software you will use to create your digital planner. Some popular options include Canva, Adobe InDesign, and Microsoft Publisher. Each of these programs has its own strengths and weaknesses, so it is important to choose the one that best suits your needs.
Next, you will need to choose a template or create your own. There are many templates available online that you can customize to fit your needs. Alternatively, you can create your own template from scratch.
Designing the Pages
When designing the pages of your digital planner, keep in mind the needs of your target audience. What type of planner are they looking for? What features do they need?
Consider using a consistent color scheme and typography throughout your planner. This will help give it a cohesive look and feel.
Include pages for things like monthly and weekly calendars, to-do lists, goal setting, and notes. Don’t forget to include a cover page and a page for important dates and contacts.
Adding Functionality
One of the benefits of a digital planner is the ability to add functionality that is not possible with a traditional paper planner. Consider adding features like hyperlinks, clickable tabs, and interactive checklists.
Make sure to test your digital planner thoroughly before selling it to ensure that all links and interactive elements work as intended.
By following these steps, you can create a digital planner that is both functional and visually appealing.
Preparing to Sell on Etsy
Before you start selling your digital planner on Etsy, there are a few things you need to do to prepare. This section will cover the three main steps: pricing strategy, listing on Etsy, and promoting your product.
Pricing Strategy For Digital Planners On Etsy
One of the most important things to consider when selling your digital planner is pricing. You want to make sure your price is competitive, but also reflects the value of your product. Here are a few things to keep in mind when setting your price:
- Research the competition: Look at what other sellers are charging for similar digital planners.
- Consider your costs: Think about the time and resources you put into creating your digital planner and factor that into your price.
- Test different prices: Try out different prices and see what works best for your product and audience.
Listing on Etsy
Once you have your pricing strategy in place, it’s time to list your digital planner on Etsy. Here are some tips for creating a successful listing:
- Use high-quality images: Make sure your images are clear and show off your digital planner’s design.
- Write a compelling description: Use descriptive language to highlight the features and benefits of your digital planner.
- Include relevant tags: Use tags that accurately describe your product and help potential customers find it.
Promoting Your Product
Finally, you’ll want to promote your digital planner to get it in front of as many potential customers as possible. Here are a few ways to do that:
- Share on social media: Use your social media accounts to promote your digital planner and drive traffic to your Etsy listing.
- Collaborate with influencers: Reach out to influencers in your niche and see if they would be willing to promote your product.
- Offer discounts or freebies: Encourage customers to try your digital planner by offering discounts or freebies.
Selling Digital Planners on Etsy – Conclusion
Creating a digital planner to sell on Etsy can be a lucrative business venture for those who are willing to put in the time and effort to create a quality product. By following the steps outlined in this article, sellers can create digital planners that are both functional and visually appealing to customers.
It is important to keep in mind that creating a successful digital planner business takes time and patience. It may take several iterations before finding the right combination of design and functionality that resonates with customers. Sellers should also stay up to date with the latest trends and techniques in digital planning to stay ahead of the competition.
Additionally, sellers should prioritize promoting their digital planners through social media and other marketing channels to reach a wider audience. By consistently creating and promoting high-quality digital planners, sellers can establish themselves as trusted and reliable sources for digital planning products on Etsy.
Overall, creating a digital planner to sell on Etsy can be a rewarding and profitable endeavor for those who are passionate about digital planning and willing to put in the work to create a quality product. By following the steps outlined in this article and staying committed to their craft, sellers can build a successful digital planner business on Etsy.
Selling Digital Planners on Etsy – FAQ
Here are some frequently asked questions about creating and selling digital planners on Etsy:
Do I need to have design skills to create a digital planner?
No, you don’t necessarily need to have design skills to create a digital planner. There are many digital planner templates available for purchase on Etsy that you can customize and sell as your own. However, having some design skills can help you create a unique and visually appealing planner that stands out from the competition.
2. How do I price my digital planner?
Pricing your digital planner can be tricky, but it’s important to find a balance between affordability and profitability. Consider the amount of time and effort you put into creating the planner, as well as the value it provides to the customer. Look at similar digital planners on Etsy and see what they are priced at to get an idea of the market. Don’t undervalue your work, but also don’t overprice it and scare away potential buyers.
3. Can I sell my digital planner on other platforms besides Etsy?
Yes, you can sell your digital planner on other platforms besides Etsy, such as your own website, social media, or other online marketplaces. However, Etsy provides a built-in audience and marketing tools that can help you reach more customers and increase sales. Plus, Etsy takes care of the payment processing and provides a secure platform for transactions.
4. How do I handle customer support for my digital planner?
As with any product, it’s important to provide good customer support for your digital planner. Be responsive to customer inquiries and issues, and provide clear instructions on how to download and use the planner. Consider creating a FAQ section or tutorial videos to help customers troubleshoot common problems. And don’t forget to ask for feedback and reviews to improve your product and attract more customers.

I’m Jesse Geitzmuni, a 29-year-old internet marketer with 10+ years of experience. I mostly focus on eCommerce, affiliate marketing, cryptocurrency, seo, print-on-demand, and nowadays I’m dabbling with artificial intelligence. My expertise in these areas has earned me a reputation as a knowledgeable expert. I share my insights and strategies through my blog to help others succeed in the ever-evolving world of online marketing. Read more…